Rice Krispie Treats vs Marshmallow Squares Crispy Rice

Of course most of us are familiar with Rice Krispie Treats, just like mom used to make (not my mom of course, that would be too normal) packaged as individually wrapped (90 calorie) bars.
It seems kind of convenient that the competitor product, awkwardly named Marshmallow Squares Crispy Rice, is made a company called “Maxi Crisp”. I wonder if they are a company that specializes in crispy products or they chose that name because they knew this was the only product they would make.
I like that instead of Snap, Crackle and Pop they have some kid about to get wailed in the head by a soccer ball. Maxi Crisp’s package is similar with the same size box and blue and white color theme, but how similar in taste are they?

Rice Krispie Treats:
I was surprised how soft these were and yet still held the crispy rice form providing a nice combination of softness and crunch in each bite. These are very sweet and have a strong vanilla flavor. Overall these were delicious and just as good as making them at home.

Marshmallow Squares Crispy Rice:
I noticed the rice in these were packed a little tighter, providing a denser bar. They were noticeably less sweet than the Kellogg version but still delivered the same general taste but milder. Ethan felt there wasn’t enough marshmallow involved but I didn’t mind.

Wrap up:
Kellogg’s wins but just by a little bit. There was something about the intense flavor and gentle texture of the Rice Krispie Treats that earned being called a “treat” instead of a mere “square”. I will say though that Maxi Crisp makes a decent bar and will not disappoint if that’s all that’s available.

Rice Krispie Treats or Marshmallow Squares Crispy Rice?

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10 thoughts on “Rice Krispie Treats vs Marshmallow Squares Crispy Rice

  1. I think this is one of those deals where the Brand wins out. I’d rather eat the Rice Krispie no matter what. I’m brainwashed…or is it Ricewashed?

  2. Not to be a treehugger, but for the heck of it I tried EnviroKidz Organic Chocolate Crispy Rice Bars. It’s a really nice clean treat not weighed down by all the glycerin and other junk that has ruined the rice krispy treats we knew and loved as kids.

  3. Homemade Rice Krispie Treats are the best. I use Fluff instead of marshmallows, so much better.

  4. All packaged marshmallow treats taste horrible. I remember Wal-Mart made GV marshmallow treats for some time. They tasted like cardboard!

  5. used to buy kellogg’s rice krispies whenever we’d go to the grocery.. yumm 😀

  6. homemade rice krispy treats are the best, i dont think they taste the same as the boxed version. PS, love this blog!

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